Mama mia, Holography is in!
Abba, one of the most famous and successful pop bands in history, has reunited. The band announced "Voyage", their new album in four decades, in early September. Agnetha, Björn, Benny and Frida will even give concerts again next year - as holograms!
The four pop legends will not be on stage in the flesh, but as holographic avatars, cleverly called "Abbatars". With the idea of a concert show in which holograms replace the real stars, the Swedish band is in prominent company. What is new, however, is their own hologram concert hall that will open in London in May 2022.
A whole series of hologram performances have already made headlines in recent years. Amy Winehouse and Frank Zappa, Whitney Houston, Ronnie James Dio and even Maria Callas have already been sent on posthumous concert tours. Since today all ABBA members are already over 70 years old, their avatars from the 1970s are performing in contrast.
If it were up to us, we would show the stage show with our large holo-displays. For example, for use in shopping centres, in branches of sponsors or at events.
The highlight: all our holo-systems can be controlled interactively via smartphone. Visitors could select their favourite song via smartphone and play it in the Holoco. The viewers would then have their very own personal holographic "request concert", including a personal greeting. We would then be ready! 😉